broadband

The need for speed

Lack of high-speed internet access affects students’ ability to learn, individuals’ ability to work, and businesses’ ability to prosper, because every day the world is becoming more digital. Online classes, remote work, and Zoom meetings are becoming more and more the norm, and without broadband, those digital tools are simply unavailable. 

There can be no doubt that electric cooperatives will play a part in bridging that digital divide. 

Some people may be wary of giving their name and information to yet another list. The last thing anyone needs is more junk email clogging their inboxes or more spam phone calls. But Voices for Cooperative Power is not junk mail. And members’ information will never be sold or given to anyone outside of the electric cooperative network.

Like a vast number of people in rural areas of Ohio and the rest of the nation, Hicks and his family have limited access to high-speed internet. The one company that provides broadband service where he lives promises connection speeds “up to 5 megabits per second,” but he says tests on the line show it’s rarely above 1 Mbps. What’s more, service in his area, even at that level, is expensive.

Satellite broadband could be an option but costs even more.

The 2016 elections demonstrated the influence of rural voters — and, therefore, let elected officials know in no uncertain terms to pay attention to the needs of rural America.

While the National Rural Electric Cooperative Association has a team of government affairs professionals lobbying Congress every day, local cooperative leaders make an annual trek to Washington, D.C., every April so those federal policymakers hear directly from folks from their district or home state.

Electric cooperatives have a long history of providing service where there was an unfilled need. It’s a story that especially resonates with Patrick Gottsch.

In the late 1990s, Gottsch, then a sales executive for a successful livestock auction, looked at cable television lineups around the country and noticed something missing: there was no rural-focused programming anywhere on the dial.

Ohio electric cooperative leaders joined more than 2,000 of their counterparts from around the country in April to discuss legislative and regulatory concerns with members of Congress at the 2018 NRECA Legislative Conference in Washington, D.C.

The conference, held annually, allows co-op leaders to build relationships with policymakers that improve their members’ lives every day.

The internet has changed the way people live and work around the globe. Access to the internet is the emerging essential utility service. In larger cities across the U.S., there’s no concern that high-speed access is available via cable providers, cellular networks, Wi-Fi, and other broadband channels. However, throughout much of rural Ohio and rural America, high-speed internet access, commonly known as “broadband,” isn’t available.