Butler Rural Electric Cooperative

Blazing hot days in August, bone-chilling cold days in February — what do those weather extremes have to do with the cost of electricity? More than the bottom line on your electric bill.

Explaining the connection is a big part of the workday for Kara Snyder, marketing and key accounts manager at Butler Rural Electric Cooperative in Oxford, about 40 miles north of Cincinnati.

At the center of Snyder’s conversations are little boxes containing radio-controlled switches that can be installed on certain kinds of water heaters and many air-conditioning systems.